Coffee? We love anyway! But doing something good with every ending, we love even more!
Because the coffee price has been too low for years, and sometimes the harvest income cannot even cover production costs. So that the money for the earnings really reaches the people who grow and harvest the coffee, FAIRTRADE tries to improve people's living and working conditions with the FAIRTRADE minimum price.
Since the product launch of FAIRTRADE coffee in 1993, it has achieved a market share of almost 8 percent in Austria. That makes a real difference for the smallholder families, but it is still not enough. It takes a great deal of effort to make the coffee trade in this country fair in the long term. Consumers in Austria have made a contribution to this again this year. Despite closed restaurants and coffeehouses in corona lockdown.
And now the Caritas of the Archdiocese of Vienna is also relying on FAIRTRADE coffee in their houses and facilities. From November 6th, the coffee will be available in the Caritas shop at Mariahilfer Straße 77, 1060 Vienna. And on November 6th you can taste it on site: Together with musical star Lukas Perman, a Covid-19-compliant tasting will be invited. The proceeds from the sale of coffee are used to support a school for refugee children in South Sudan. Details about the project can be found here.