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The fact that bloggers and influencers bring their own label onto the market is nothing new anymore. "babetown" is definitely different!
Contrary to many prejudices, the life of a blogger or influencer does not only consist of being beautiful and draping yourself in front of some suitable photo location while your boyfriend aka Instahubby then pulls the shutter and tries to get the best out of his girlfriend. Sure there are such bloggers, but really successful bloggers work hard on their dream - sometimes even harder than many others. So also the two Viennese Julia Fodor and Katharina Hingshammer, better known as jay.rox and ketchem. Instead of their own fashion label, they are doing something completely new …
babetown - happy place for any kind of babe
The concept of the two: With their nail studio babetown, which will also serve as a contact point for all beauty enthusiasts in the form of a café, the two entrepreneurs want to bring something onto the domestic market that does not yet exist in this form. In an interview with the courier, Julia says that most nail salons in Vienna are very sterile places where you can just get a manicure done quickly and then go straight back. We, too, find that a relaxed atmosphere, conversations with like-minded people and simply having a good time with the beauty program cannot be a mistake - on the contrary: it calls out for pure relaxation!
In addition to the beauty service (hand and foot care and eyebrows), the two bloggers also attach great importance to working with regional producers. And as if that weren't enough, the two of them are also developing their own beauty products at the same time, which they also want to bring to women on site. The big goal: to make the place they have created the ultimate must-see for tourists from all over the world and to expand the concept to other cities in the future.
We wish them both a lot of success for their joint project - but above all a lot of joy in their work! Because as Aristotle said a long, long time ago: Enjoyment of work makes the work look splendid. COMING SOON! babetown, Piaristengasse 17, 1080 Vienna.